- Subject Area
- Business, Professional & Trade Union Education
- Age Group
St John's Centre
(Evening - 13 weeks)
Designed for those who are already employed in a marketing support role, or whose job sees them working with a variety of marketing elements, this Level 4 Certificate from the Chartered Institute of Marketing (CIM) is an ideal way to advance your skills and deepen your understanding of the discipline.
You’ll study a range of different units, with a core focus on marketing as the key driver of success in today’s dynamic organisations. You’ll dive deeper into concepts and tools and learn how to apply these to deliver results. During the Integrated Communications module, you’ll develop key abilities to communicate with internal stakeholders and customers, whilst the Customer Experience module will help you further understand customers in a variety of contexts and enable you to enhance their experiences with a business or brand.
After developing advanced and relevant knowledge, skills and understanding of marketing, you’ll be able to perform effectively in the workplace and continue on your career path as a professional marketer.
To enrol on this course, you’ll need to have either the CIM Level 3 Foundation Certificate in Marketing, or another, relevant Level 3 qualification. Alternatively, you may have a UK degree and professional practice experience of at least one year.
How will I be assessed?
For this CIM Level 4 Marketing Certification, you’ll complete a controlled assessment for the Marketing module, whilst Integrated Communications and Customer Experience will be assessed via scenario-based assignments.
Continuing Your Journey
After completing this course, you’ll have a range of advanced marketing skills that will help you succeed in any organisation, with a number of career opportunities open in the business sector and beyond.Careers page
You may also choose to take your knowledge and abilities even further with a Diploma in Professional Marketing.
- Fees, Finance & Funding
Got a question?
Our course enquiries team is on-hand to answer any questions you might have about this qualification, the application process, enrolment, or anything else about life at The Manchester College.Make an enquiry
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